THE AWARD

Message From The Mayor

This year, the Kuala Lumpur Mayor’s Tourism Awards will be in its third edition and I am happy to see that this tri-annual awards programme has grown in stature and is eagerly anticipated by many in the industry. Over the years, more and more players have come to recognize the awards and what they stand for. I hope that with this year’s programme we will continue the momentum of this growth.

Each year the awards programme is carried out, it undergoes some minor changes to keep it relevant with the times and true to its key objectives of benchmarking the highest standards of excellence and recognizing the industry’s best. This year too we have made some adjustments to the award categories.

Since, in recent years, Kuala Lumpur has been positioned as a food haven and efforts have been underway to make it an international culinary destination, we thought it appropriate to broaden the spectrum of awards for eateries. This year’s programme will include an award for the best food courts and food centres along side the awards for fine dining and home grown restaurants.

Kuala Lumpur is also fast becoming an international education hub with the influx of more international students coming here for their tertiary education. As such, we have included a category for education tourism with an award for the best local institution of higher education that has achieved a level of excellence in attracting foreign students to our city.

I am confident that this year’s panels of judges, which are made up of experienced industry leaders whom are experts in their fields, will ensure the standards of the awards programme are maintained at the highest level.

I encourage all industry players to participate in this programme and wish you all the best in making the most of the opportunities that the Kuala Lumpur Mayor’s Tourism Awards will bring.

Datuk Seri Hj. Mhd Amin Nordin Bin Abd Aziz
Mayor of Kuala Lumpur
7th March 2017

An Introduction To The Kuala Lumpur Mayor’s Tourism Awards

The inaugural Kuala Lumpur Mayor’s Tourism Awards programme was held in 2011 with the second edition running in 2014. This tri-annual awards programme is organized by the Kuala Lumpur Tourism Bureau @ Kuala Lumpur City Hall, and is exclusively for the city’s tourism industry players.

Awards are presented to organizations and individuals in a number of specific categories. The exact number of categories differ from year to year so as to accommodate the changing industry climate and trends. There was a total of 11 categories of awards presented in the inaugural programme and 14 categories in the second edition in 2014. This year, the number of categories and sub-categories is 12.

The awards are designed to provide recipients with acknowledgement of achieving the highest in standards of service delivery for tourism. Panels of judges are made up of experienced industry leaders and veterans, all who are experts in their fields, will conduct the stringent judging process to determine the award recipients. Judging will be carried out according to established sets of criteria that are specific for each of the categories of award. The results of which are tabulated and audited by the Kuala Lumpur City Hall audit department.

The award recipients will be announced at the gala dinner and award presentation ceremony event to be held on the 23rd of May 2017.

Objectives of The Award

To identify, recognize and reward the establishments and individuals who have strived to promote Kuala Lumpur as an international tourist destination.
To benchmark the highest industry standards of excellence for products and services that has consistently been put into practice.

Logo & Rationale

The graphic element of the five stars

The Kuala Lumpur Mayor’s Tourism Awards logo comprises of two main elements; the graphic element of the five stars and the typographical element, which spells out the name.

The five stars symbolize the highest standards of achievement, which is what the awards programme represents. In most industries to be awarded or rated with five stars means that the organization or individual has reached the highest echelon of success and excellence. The stars are presented in a classical design style that is timeless and gives the sense of prestige to the logo and the awards programme.

The name is a distinct typography

The name is spelled out in full to avoid any ambiguity of what is and what it represents. A clean and clear sanserif typeface is used to depict the professionalism and distinction that the awards are to represent.

Official Award Partners

Shangri-La Hotel
Royal Selangor
KL Hop On Hop Off
Canon
ARCH Kuala Lumpur City Gallery